Equistone portfolio company TIMETOACT GROUP acquires beBOLD and further strengthens its position in cloud consulting

TIMETOACT GROUP, a leading provider of IT services for upper medium-sized companies, corporations and public institutions, is acquiring beBOLD, an independent consulting boutique for cloud-transformation projects. This acquisition marks TIMETOACT GROUP’s first acquisition of 2025 and eleventh overall since the Equistone funds acquired a majority stake in the business.

TIMETOACT GROUP, headquartered in Cologne, comprises specialised IT companies across 30 locations in Germany, Austria and Switzerland, as well as in Latvia, Malaysia, Singapore, Spain, Ukraine, Hungary and the USA. With over 1,350 employees and a comprehensive portfolio of software and consulting services, the digitalisation expert primarily concentrates on medium-sized and large companies from the industrial, financial and service sectors, as well as public institutions.

Funds advised by Equistone Partners Europe acquired a majority stake in the business in June 2021. Since then, TIMETOACT GROUP has successfully pursued a targeted buy-and-build strategy focused on strengthening the group’s service portfolio and accessing new market segments. In December 2024, the group completed the acquisition of Hungarian-based EverIT through its portfolio company catworkx, a transaction that will further strengthen its global Atlassian service portfolio. In the same month, the group also announced the acquisition of German business intelligence specialist JOIN(+) to expand its expertise in Big Data & AI. The integration of beBold now adds another high-growth player to the TIMETOACT GROUP, significantly enriches its group-wide expertise in holistic and independent cloud consulting and marks another important step in its successful expansion strategy.

Hamburg-based beBOLD GmbH is a fast-growing consulting firm specialising in cloud transformation and digital innovation. The company offers independent advice at every stage of its clients’ cloud journey, taking a holistic approach that combines strategic thinking with technical expertise. The two founders and CEOs, Joris Schoor and Marcel Böttcher, will continue to lead the company and, in partnership with the wider consulting portfolio, work to continuously enhance TIMETOACT GROUP’s offering to its customers.

"Our longstanding partnership with TIMETOACT GROUP has been an outstanding success, not only on a professional level but also in terms of culture and human connection, and we are therefore in no doubt that joining the group represents a win-win. This is a huge milestone for us, and in addition to giving us access to expertise and valuable business relationships, it will enrich our company’s services and enable us to serve all areas of the cloud journey from a single source," said Joris Schoor and Marcel Böttcher, founders and CEOs of beBOLD.

"Acquiring beBOLD significantly strengthens our IT strategy consulting business and, in combination with our wider portfolio, means we can offer our customers comprehensive support on cloud-transformation projects from conception right through to implementation - regardless of whether they want to migrate to the AWS cloud, Azure, Google Cloud or a private cloud," says Frank Fuchs, co-managing director of the TIMETOACT GROUP.

"The acquisition of beBOLD marks another significant milestone for TIMETOACT GROUP, further consolidating its position as a leading international player in independent cloud and digitalisation consulting. This acquisition is the latest step of an ambitious growth strategy, which focuses primarily on consistently expanding the group’s service portfolio and building long-term partnerships," comments Moritz Treude, Partner at Equistone Partners Europe’s Munich Office.

Frank Fuchs, Christian Koch and Christian Reifenhäuser are responsible for the transaction on behalf of TIMETOACT GROUP. TIMETOACT GROUP was advised on the transaction by AC CHRISTES & PARTNER (Financial & Tax), de Angelis Rechtsanwälte (Legal) and McDermott Will & Emery Rechtsanwälte Steuerberater (Legal, antitrust law). The beBOLD shareholders were advised on the transaction by GÖRG (Legal) and Mertens Schabow Steuerberatungsgesellschaft Hamburg (Tax).