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Willerby

Willerby is the UK’s leading manufacturer of static holiday homes.

Headquartered in Hull, Willerby was one of the first manufacturers of mobile caravans when it was founded in 1946. In 1973, the business shifted its focus towards the static caravan market and has since grown into the largest manufacturer of static holiday homes in the UK.

The Willerby brand is well known by both holiday park operators and end consumers, and the business has a good reputation for build quality and aftersales service, which is supported by over 900 employees. The majority of its holiday homes are sold to retail customers through park operators and dealers, or sold for use as rental units in holiday parks.

In 2005, the business entered the smaller, but fast-growing, holiday lodge market, and in 2015 Willerby launched its Innovations division, which manufactures bespoke holiday accommodation and modular housing units.

All products conform to the NCC European holiday home standard regulations and a comprehensive warranty package comes with all units.

Investment Date

Jun 2017

Country

UK

Business Description

Industrials

Revenue at ACQ.

£162m

Employees at ACQ.

900

Investment Type

Secondary MBO

Willerby 1

The market opportunity within the UK holiday home sector is exciting and, with our scale, skilled passionate people, technical innovations, and leading production, we are well-placed to capitalise upon it.